Why, oh why, do I need email marketing? The 4 major benefits explained

Email marketing is a pretty cheap way to get your message out. Photo by Arnel Hasanovic on Unsplash

Last week we discussed email newsletters, and briefly touched on email marketing itself. In a conversation with my marketing mentor, I discovered that the value of email marketing isn’t always clear.

So, natch, therefore, ergo, this post.

“Appreciate email’s great strength as the original…